ZABALA-ITURRIAGAGOITIA, Jon Mikel. New Product Development in Traditional Industries: Decision-Making Revised. Journal of Technology Management & Innovation, Santiago, Chile, v. 7, n. 1, p. 31–51, 2012. DOI: 10.4067/S0718-27242012000100003. Disponível em: https://www.jotmi.org/index.php/GT/article/view/art234. Acesso em: 30 nov. 2024.